ICON POLLS VERDICT: 4.2

OurRitual is a solid option for couples and individuals looking for affordable, structured relationship therapy online. The therapist quality is impressive, the self-guided content keeps you engaged between sessions, and the pricing is competitive. However, some users have reported bugs in the app and difficulty reaching customer support. If you can look past those growing pains, the platform delivers real value.

What Is OurRitual?

OurRitual (formerly known as Hey Ritual) is an online couples therapy platform founded in 2021 by David Pruwer, Nir Shtern, and Gilad Meir. The idea behind the platform was to build something that blended live therapy sessions with a tech-driven self-guided experience, giving couples the tools to work on their relationships outside of the traditional one-hour-per-week session.

The service pairs users with licensed relationship experts who hold MSWs or PhDs and are trained in methods like Emotionally Focused Therapy and the Gottman Model. Between weekly video sessions, you work through what OurRitual calls "Pathways," which are structured programs made up of video lessons, journal prompts, quizzes, and exercises tailored to your specific goals.

OurRitual serves couples, individuals working on their relationships solo, LGBTQ+ couples, military couples, long-distance partners, and parents. It is available across all 50 US states on both iOS and Android, as well as through the web browser.

Therapy Quality: What to Actually Expect

This is the part most people want to know about, and we think it is where OurRitual genuinely shines. After testing the platform ourselves and reviewing dozens of user accounts from Trustpilot, Reddit, the App Store, and Google Play, the consensus is that the therapists are the strongest part of the experience.

Sessions run between 20 to 40 minutes and can be done as a couple or individually. You are matched with a therapist during signup, and while some users reported great initial matches, others found they needed to request a change. The good news is that OurRitual does let you switch therapists by emailing [email protected]. Several users in early 2026 reviews specifically praised therapists like Florencia, Trishna, Naomi, and Roni by name, noting their ability to stay neutral and ask the right questions.

What sets the therapy apart from platforms like BetterHelp or Talkspace is the structured Pathways system. Rather than just talking through problems each week, the sessions are guided by your progress through specific topics like Conscious Communication, Emotional Intimacy, or Conflict Resolution. Video lessons and exercises completed between sessions actually feed into your therapy conversations, which means you are not starting from scratch every week.

That said, it is not perfect. A handful of Google Play reviewers from January 2026 reported that their specific concerns were not always addressed in sessions, and a few felt their therapists picked sides. These were a small minority, but worth noting.

OurRitual Cost: How Much Does It Actually Run?

Pricing at OurRitual is structured around three subscription tiers for couples therapy, and the cost drops the longer you commit:

6-month plan: $208 per month, billed as $1,248 upfront

3-month plan: $260 per month, billed as $780 upfront

1-month plan: $310 per month with no long-term commitment

For individuals working solo, pricing starts at around $128 per month depending on the plan length. There is also a one-time Matching Session for $79 if you just want to test the waters before subscribing.

Compared to traditional in-person couples therapy, which can easily run $150 to $300 per session, OurRitual offers a competitive deal. You get weekly sessions plus the entire self-guided content library. The minimum commitment is one month, and all plans include a 14-day money-back guarantee for new subscribers.

One important thing to flag: OurRitual is not covered by insurance as of February 2026. If insurance coverage is a priority for you, Talkspace for Couples may be a better fit.

OurRitual Promo Codes and Discounts (February 2026)

OurRitual does not run promotions as aggressively as some other wellness platforms, but there are a few ways to save. At the time of writing, the promo code ecounseling20 gives new users 20% off at checkout. Some affiliate partners also offer their own discount codes, so it is worth doing a quick search before signing up.

OurRitual does not currently offer student or military-specific discounts on their therapy platform. They also do not appear to run Black Friday or Cyber Monday promotions based on historical data. The most reliable discount is the 20% new user code, which has been consistently available over the past several months.

The OurRitual App: Functional, But Has Room to Grow

The OurRitual app is available on both Android and iOS, and it serves as the hub for everything from scheduling sessions to completing your Pathway exercises. You can book appointments, watch video lessons, journal through prompts, and message your therapist all from the app. Most users found it easy to navigate, and several reviewers in January and February 2026 praised how seamless it made the process of staying on track between sessions.

However, the app is not without its problems. Several Google Play reviewers in late 2025 and early 2026 mentioned encountering bugs, and some found the scheduling feature tricky when their therapist was in a different time zone. The learning content was also described by a few users as "okay but not special," suggesting there is room for improvement on the digital content side.

Our recommendation is to use the app for your daily exercises and messaging, but consider taking live video sessions on a laptop or desktop for a better experience. That is what worked best during our testing.

Customer Service: The Weak Spot

If there is one area where OurRitual consistently draws criticism, it is customer service. Reviews across Reddit, the Apple App Store, and Trustpilot mention difficulty reaching support and slow response times. The most common complaint involves the cancellation process. While OurRitual states you can cancel from the My Subscription page in the app or by reaching out to [email protected], some users reported being charged after requesting cancellation.

OurRitual does offer a 14-day money-back guarantee, but there are conditions. You need to have attended your welcome session (but no additional sessions), and you cannot have missed or late-cancelled a session. If you signed up for a multi-month plan and want to cancel early, be aware that there may be an early termination fee that retroactively adjusts your monthly rate.

In fairness, OurRitual has been responsive on public review platforms like Google Play and Trustpilot, often replying to negative feedback and inviting users to reach out directly. The company appears to be aware of the issue, but as of February 2026, it remains a work in progress.

Who Is OurRitual Best For?

Based on our research and testing, OurRitual is a strong fit for couples dealing with mild to moderate relationship challenges who want more than just a weekly video call. The combination of live therapy and structured self-guided content makes it especially useful for people who want to put in the work between sessions.

It also works well for individuals whose partners are hesitant about traditional therapy. You can start on your own and bring your partner in later, which is a feature many users specifically highlighted in their reviews.

OurRitual may not be the best choice for couples dealing with severe mental health conditions, domestic violence, or suicidal ideation. The platform is designed for relationship growth and communication, not crisis intervention.

OUR VERDICT

OurRitual has built something genuinely different in the online therapy space. The structured Pathways, the quality of the therapists, and the blend of self-guided and live content set it apart from the crowded field of relationship apps. At $208 per month on the 6-month plan, it offers solid value compared to traditional therapy.

The 4.2 rating reflects a platform that excels in the areas that matter most (therapy quality and structured content) but still has work to do on customer support and app stability. If the company can shore up those weak points, we could see this rating climbing in the future.

For now, if you are looking for a modern, structured, and relatively affordable way to invest in your relationship, OurRitual is worth a serious look.

Frequently Asked Questions About OurRitual (2026)

1. Is OurRitual legitimate?

Yes. OurRitual is a legitimate online therapy platform founded in 2021. Their therapists are licensed professionals with credentials in marriage and family therapy, social work, and psychology. The platform uses evidence-based approaches like Emotionally Focused Therapy and the Gottman Model.

2. How much does OurRitual cost per month?

OurRitual costs between $128 and $310 per month depending on your plan type and commitment length. Couples therapy plans range from $208/month (6-month plan) to $310/month (1-month plan). Individual plans start lower, around $128/month. There is also a $79 one-time Matching Session available.

3. Does OurRitual accept insurance?

No. As of February 2026, OurRitual does not accept insurance and is not covered by any insurance providers. If insurance reimbursement is important to you, platforms like Talkspace for Couples may be a better option.

4. Is there an OurRitual promo code that works in 2026?

Yes. The promo code ecounseling20 has been consistently available and gives new users 20% off their subscription. Some affiliate partners also offer codes like RYANANDALEX20 for a 20% discount. We recommend searching for the latest codes before checkout.

5. Can I use OurRitual by myself without my partner?

Absolutely. OurRitual offers individual plans specifically designed for people who want to work on their relationship even if their partner is not ready or willing to participate. Many users report positive results starting solo and later bringing their partner into sessions.

6. How do I cancel my OurRitual subscription?

You can cancel your subscription from the My Subscription page within the OurRitual app. You can also email [email protected] for assistance. Be aware that if you are on a multi-month commitment plan and cancel early, you may be charged an early termination fee based on the price difference between your plan and the monthly rate.

7. Is the OurRitual app available on Android and iPhone?

Yes. OurRitual has apps on both the Google Play Store (Android) and the Apple App Store (iOS). You can also access the full platform through any web browser on your laptop or desktop.

8. How does OurRitual compare to BetterHelp or Talkspace?

OurRitual is specifically designed for relationship and couples work, while BetterHelp and Talkspace cover a broader range of mental health services. The main difference is the structured Pathways system, where you work through curated content between sessions. OurRitual tends to be more affordable than Talkspace for Couples but does not accept insurance like Talkspace does.

9. Does OurRitual offer a free trial?

OurRitual does not offer a traditional free trial. However, they do provide a 14-day money-back guarantee on new subscriptions if you are not satisfied. There is also a $79 one-time Matching Session that lets you experience the platform without committing to a full subscription.

10. What qualifications do OurRitual therapists have?

OurRitual therapists hold professional licenses and advanced degrees, including MSWs and PhDs. They are trained in scientifically-backed methods such as Emotionally Focused Therapy and the Gottman Model. Specialties range from marriage and family counseling to clinical social work. If you are not satisfied with your initial match, you can request a new therapist.